ABOUT

E mOr tal

adjective
1. not mortal; not liable or subject to death; undying: our immortal souls

2. remembered or celebrated through all time; the immortal words of MLK, Lincoln.

3. not liable to perish or decay; imperishable; everlasting.

“DIE FIRST THEN LIVE”

In order for one to be extraordinary one must be remarkable, to be exceptional, to be uncommon, to be unique. Unique in a way where their actions long live their life and are remembered throughout time. No one can live forever, but it is what the individual does in their lifetime that makes them immortal.

Founded in Los Angeles on June of 1997, EMORTAL is spelled with an “E” and not an “I”. The “E’ stands for ”Extraordinary”.

EMORTAL was conceived as a clothing line to provide products incorporating design and art, along with form and function. The blueprint of the collection is to create timeless products versus temporary hyped-up trends. Seeking to suit the individual who is original and unique and not trying to be.

The aesthetic elements of EMORTAL embodies the worldwide street culture… art, hiphop, punk rock, graffiti, b-boying, skateboarding; etc.